Hunome Perspectives

Latest blog posts

How human-centered design can help companies survive the COVID-19 pandemic
The impact that the pandemic has had on society is undeniable, so how can human-centered design help companies get through the uncertainty that lies ahead?

What does the future of humanity look like?
In the past 12 months, our attention has been drawn to many problematic aspects of society. The problems that have arisen are going to impact the future of humanity if we continue down this path.

Unpicking curiosity
This week, I’ve been curious about curiosity. Researchers from the University of Pennsylvania and American University have measured different types of curiosity and found that there are two distinct archetypes; hunters and busybodies.

Deep social rifts – the negative impact of social media on society
Something is wrong with the social networks we’re using today. The news has been dominated in recent weeks by moves from the big platforms that have made us all question their role in facilitating constructive exchange of opinions and ideas in society.

Where does perspective come from? – how perspectives can fuel human ingenuity
At Hunome, we’re in the business of perspectives. We connect them, analyze them, build on them. But where do these perspectives come from? The short answer is our members, but there’s so much more to it than that.

Why does humanness in decision-making matter?
The concept of putting humans at the core of our decision-making process is nothing new. From Kellogg development of cereal with feedback from the patients in the late 19th Century, to the introduction of focus groups in the 1940s